You have no items in your shopping cart
GU Energy Labs is a company based in Berkeley, California, which produces the performance of sports nutrition products, especially energy gels. The company was founded in 1994 by Bill Vaughan, who started to create the energy gel product in 1990. GU is considered the first major distributor of energy gels. The company has grown over time, and the head office and 50 employees in 2011 moved to a larger space in the 4th Street Berkeley shopping area. It is now run by Bill's son, Brian Vaughan.